为加强双方师生交流，中国浙江理工大学与英国切斯特大学将共同举办“文化创意经济”暑期交流项目，该项目2017年暑期安排如下：
1.项目时间：2017年7月17日-2017年8月7日（共计22天）
2.费用情况：22天2520英镑（包含在英国的项目内的课程费、住宿、膳食和交通费用；不包含签证费、机票、保险、中国境内和往返中英两国的交通费）。
3.成团要求：最低十人成团,若最终报名不足十人，英方可取消项目。
4.报名信息：经管学院519办公室张老师 电话：86843829
Email: Jessie_chang1208@hotmail.com
5.截止日期：2017年5月24日前报名为准
6.日程安排：如下
2017年切斯特大学暑期“全球视野下的创新与创业”本科游学项目日程安排（参考）
2017 Innovation & Entrepreneurship in Global Context proposed programme schedule
注：以下安排会根据具体情况做出相应调整，并提前告知学员
Note: this is proposed schedule and is subject to changes, all changes will be notified in advance
主题周1：创业创新理论与技能 Week 1: Innovation and Entrepreneurship: Theories and Skills |
Day 1 第一天 17 July | Day 2 第二天 18 July | Day 3 第三天 19 July | Day 4 第四天 20 July | Day 5 第五天 21 July | Day 6 第六天 22 July | Day 7 第七天 23 July |
8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast |
AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 |
Arrival & Settling In 曼彻斯特机场接机与入住 | Welcome Programme Introduction 欢迎仪式及课程介绍 | Lecture Innovation and Entrepreneurship Theories 课程：创新与创业理论 | Lecture Entrepreneurial thinking, creativity and innovation 课程：创业精神， 创意及创新 | Lecture Enterprise skills, Attitude & personality 课程：创业心理：技巧，心态及性格 | Field Trip BBC tour at Manchester Mediacity 企业调研：参观英国广播公司及曼彻斯特传媒城 | Free time 自由活动时间 |
午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm |
PM 1:30-5:00pm | PM1:30-5:00pm | PM 1:30-5:00pm | PM 1:30-5:00pm | PM 1:30-5:00pm | PM 1:30-5:00pm |
Field Trip Roman Wall, Tudor Black and White Houses & Chester Grosvenor Museum 调研：千年罗马古城切斯特城市参观、百年都铎式黑白房屋与切斯特博物馆 | Workshop Innovation and Entrepreneurship Case study and class exercises 学习工作坊：创新创业案例分析及课堂练习 | Workshop Chester Little Theatre –Communication and Presentation skills (I) 学习工作坊：切斯特小剧院：英语演讲及表达技巧训练 (1) | Workshop Assessing inpidual entrepreneurial self 学习工作坊：评估个人创业心里，知识及条件 | Field Trip Manchester Tour 城市调研：曼彻斯特城市游 | Free time 自由活动时间 |
晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner |
Week 2: Entrepreneurial practice and resources 主题周2：创业实践与资源 |
Day 8 第八天 24 July | Day 9 第九天 25 July | Day 10 第十天 26 July | Day 11 第十一天 27 July | Day 12 第十二天 28 July | Day 13 第十三天 29 July | Day 14 第十四天 30 July |
8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast |
AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 8:00-9:00 |
Lecture Market opportunity and generating new business idea 课程：寻找及创造创业机会 | Field Trip Company visit to Bentley Motors 企业参观：宾利汽车集团 | Lecture Entrepreneurial Marketing 课程：创业营销 | Lecture Entrepreneurial finance 课程：创业融资 | Field trip Visit Innovation Enterprise Award Winner 企业调研：参观创新企业大奖得主企业 Themed seminar by guest speaker on site: Enterprise Innovation “特邀嘉宾”现场专题讲座与研讨：企业创新 | Free Time 自由活动时间 | Field Trip Eaton Hall Duke of Westminster’s Residence 户外实践：杜克公爵庄园参观与考察 |
午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | |
PM 1:30-5:00pm | PM 1:30-5:00pm | PM1:30-5:00pm | PM 1:30-5:00pm | PM 1:30-5:00pm | |
Workshop Generating new business idea in global context 学习工作坊：在国际环境下寻找及评估创业机会 | Guest Speaker Starting and growing an international business 嘉宾演讲：创立国际企业 | Workshop Chester Little Theatre –Communication and Presentation skills (II) 学习工作坊：切斯特小剧院：英语演讲及表达技巧训练 (II) | Workshop Creating and managing start-up capital 学习工作坊：创造及管理创业资金 | Field trip Visit Best Enterprise Award Winner 企业调研：参观最佳企业大奖得主企业 Themed seminar by guest speaker on site “特邀嘉宾”现场专题讲座与研讨 | Chester Racing – Oldest Racing Course in England 英国最古老的赛马场与切斯特赛马会 |
晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner |
Week 3: Starting up business, growth and international entrepreneurship 主题周3：公司创建, 企业管理 及国际创业 |
Day 15 第十五天 31 July | Day 16 第十六天 1 August | Day 17 第十七天 2 August | Day 18 第十八天 3 August | Day 19 第十九天 4 August | Day 20 第二十天 5 August | Day 21 第二十一天 6 August |
8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast | 8:00-9:00 早餐Breakfast |
AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 | AM 9:30-12:30 |
Lecture Business Plan – structure & components 课程：商业计划书 | Lecture International Entrepreneurship: Opportunities and Challenges 课程：国际创业机遇及挑战 | Field Trip Liverpool: Pier Head & Beatles in Liverpool Museum 城市调研：参观利物浦、外滩、利物浦博物馆以及披头士展 | Networking Guest Speaker Speech and meeting real life entrepreneurs 社会关系拓展： 特约企业家嘉宾演讲与会面 | Field trip Cambridge University 参观剑桥大学 | Day Tour to Oxford 参观牛津大学城 London Tour (con’t) Visit “Google Campus” Students can choose to visit famous shopping area such as Oxford Street, Harrods, Piccadilly Circus etc. 伦敦城市调研：访问谷歌大厦和牛津街与哈罗德等购物街区 | London Tour (con’t) Student can visit British Museum，Tower of London, Tower Bridge 伦敦城市调研： 继续伦敦行程， 学生可参观大英博物馆， 伦敦塔桥等名胜 Certificate Award 证书颁发 Airport drop off 机场送机 |
午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm | 午餐Lunch 12:30-1:30pm |
PM 1:30-5:00pm | PM 1:30-5:00pm | PM1:30-5:00pm | PM 1:30-5:00pm | PM 1:30-5:00pm |
Group Exercise Constructing a business plan 团队习作：拟写商业计划书 | Workshop Starting a new business in global context 学习工作坊：在国际环境下创业 | Field Trip Tate Art Gallery & China Town 泰特艺术画廊 与利物浦唐人街 | Course Assessment and student Presentation 课业考核与 学习成果展示 Feedback and Learning Reflection 反馈与结业 | London Tour Students can choose to visit famous resorts including House of Parliament, London Eye, Downing Street, Buckingham Palace， Chinatown 伦敦城市调研：英国国会大厦；伦敦眼，唐宁街, 白金汉宫， 伦敦唐人街等 |
晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | 晚餐Dinner | |
